Friday, May 25, 2007

Band in a Bubble NYC TPG Architecture


Witness the genesis of this amazing project from the earliest concept sketches to a walk through the built space. Set to music, it even includes a time-lapse view of the Bubble being built out on Pier 54. WHAT IS THE BUBBLE?

This roughly 2,000 sq. ft. TPG-designed Bubble is the epicenter of a multimedia event, Dr Pepper's Band in a Bubble. The pop rock band Cartel will record their next album while dwelling full-time for 20 days in the ample abode.

Members of TPG's design team used the relatively new and tremendously nifty modeling program called SketchUp (shown within, rendered in a web-friendly format) to convey the structural, interior and branding components. Much to their delight, the built Bubble looks exactly like the 3-D digital model!

The web audience can look inside the Bubble via a 23-camera voyeuristic experience and partake in additional "2.0" content. MTV is producing a reality TV show that documents the event.

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